Viewing entries tagged with 'Green Travel Leaders'
MEDIA RELEASE | The original sustainability innovators: 40% of Ecotourism Australia Members certified 10+ years
Whilst the general public – and the tourism industry – are beginning to wake up to the need for more sustainable business models and consumption patterns, Australia’s ecotourism industry has long been ahead of the game.
As of 2018, one third of Ecotourism Australia’s certified operators are Green Travel Leaders, which means they have been certified for 10 years or longer. It’s proof that being sustainable goes beyond just being ‘green’– it’s also about positioning yourself to excel in an increasingly saturated industry.
In a time when estimates are that one in three new small businesses in Australia fail in their first year of operation, two out of four by the end of the second year, and three out of four by the fifth-year certified ecotourism businesses seem to bucking the trend. A third of ecotourism Australia members have reached the milestone of at least ten years of continuous certification!